Particularités discursives du slogan électoral des partis politiques marocains

Authors

Amina ERRADI, Université Ibn Zohr, MarocFollow

Abstract

The electoral slogan, this short of linguistic form, is an intrument of political mobilization, having a certain role in the choice of voters. Through these syntactic and rhetorical characteristics, the slogan influences the orientation of the opinions of the receivers. Politicians use it to ratify their commitments and strengthen their position. This aphorizing construction will serve both to confirm the identity of political parties and to validate the relevance of their programs. In our contribution, we will focus on the study of the discursive strategies inherent in the electoral slogan, used by Moroccan political parties during the electoral campaign conducted during the month of September 2021.

Recommended Citation

ERRADI, Amina (2023) "Particularités discursives du slogan électoral des partis politiques marocains," Dirassat: Vol. 25, Article 2.
Available at: https://digitalcommons.aaru.edu.jo/dirassat/vol25/iss2/2