This paper aims to explore the role of Regulatory Foci and Information Seeking Behavior on Self-Disclosure on social media platforms. This research used quantitative research methodology, a self -administrated survey was conducted among generation Y college students. Participants answers were recorded using Google forms and the results were analyzed using structural equation modeling. The Results showed that there was a significant relationship between the Regularity Foci and the Self disclosure. Moreover, the results showed that there was a mediating effect of the Information seeking behavior between Regularity Foci and Self disclosure. The limitation of this study is the sample size (150) and generalizability of the results.
Bugawa, Afaf and Ayoub, ALaaeldin
"The Role of Regulatory Foci and Information Seeking Behavior on Self-Disclosure on Social Media,"
Information Sciences Letters: Vol. 12
, PP -.
Available at: https://digitalcommons.aaru.edu.jo/isl/vol12/iss6/52