The Physical Environment and Its Impact on Achieving The High Value of Commercial Complex Services from The Viewpoint of Workers in The City of Amman: A Field Study

Authors

Sami Fayyad, Jerash University, JordanFollow
Mamdouh Ziyadat, University of Applied Sciences, JordanFollow
Jamal Joudeh, University of Applied Sciences, JordanFollow

Abstract

The physical environment impact on the high value of services of shopping centers in Amman city from employees> viewpoint: Field study The study aims to identify the impact of physical environment on achieving high value services provided by Shopping centers in Amman city as perceived by the employees of these centers . environmental factors included internal and external dimensions, while the value of services include reducing cost improving quality. customers satisfaction as well as empowerment and technical support. A convenient sample of (204) employees was selected from (3) shopping centers in Amman A questionnaire was developed for this Study. Among the statistical analyses used were multiple linear regression. The main findings showed: -the mean of environmental factors Independent variable, was calculated as 305crather high and for - the dependent variable Service value was(3.38) which is also rather high - the environment all factors Internal and external) had a significant impact on services value of shopping centers The study provided a number of recommendations including :redesign of internet environment by introducing necessary improvement to increase employees satisfaction , Which in turn would attract More customers

Recommended Citation

Fayyad, Sami; Ziyadat, Mamdouh; and Joudeh, Jamal (2012) "The Physical Environment and Its Impact on Achieving The High Value of Commercial Complex Services from The Viewpoint of Workers in The City of Amman: A Field Study," Jerash for Research and Studies Journal مجلة جرش للبحوث والدراسات: Vol. 13: Iss. 1, Article 1.
Available at: https://digitalcommons.aaru.edu.jo/jpu/vol13/iss1/1