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An-Najah University Journal for Research - B (Humanities)

Abstract

This study aimed to find out how the spokespersons for the Israeli occupation army, specifically the "coordinator and Avichay Adraee" pages on Facebook, covered the issue of the six self-liberated Palestinian prisoners from the highly secure walls of Gilboa prison through a tunnel they dug under their cell's bathroom. The study used the total population sample to analyze the two pages' content from September 6, 2021, to November 30, 2021. The study found that these pages used media frames to distort the image of the Palestinian prisoners. The most dominant frame was the strategic frame by 40% to show the power of the occupation army in pursuing the prisoners and confronting the Palestinian resistance factions. The generic news frame came second with 15%, through which the news of the liberation of prisoners was announced by closing the crossings due to the prevailing security conditions. The morality frame came third with 11%, through inferences and quotes that have an ethical impact on members of society. The conflict frame between the occupation government and the Palestinian resistance factions came forth by 10%. The attribution of responsibility frame through which they blamed the resistance factions for the continued suffering of the Palestinians; the human-interest frame and the economic frame all achieved 8%. The study recommended conducting further studies to analyze the Israeli occupation army spokesmen discourse on other social media concerning the issue of prisoners of the "Freedom Tunnel" and comparing results with the current study. The Arab and Palestinian media should focus on raising public awareness regarding Israeli propaganda's deceptive goals coming from different sources.

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