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An-Najah University Journal for Research - B (Humanities)

DOI

10.35552/0247.38.12.2298

Abstract

Objective: Organizational resilience is crucial for the success of any business. However, the existing research on the subject is limited, and a more well-defined and unified paradigm is needed. Therefore, the central goal of this research study is to inspect whether the level of slack resources significantly influences the association between diversification strategy and the organization’s ability to build resilience. Methodology: The investigation analyzed a study sample of 291 employees from three different telecommunications firms in Jordan using a quantitative, descriptive, and correlational design to achieve its objectives. Structural Equation Modeling with the Amos 26 software was used to test the research hypotheses. Results: The study has revealed a positive correlation between diversification strategy and organizational resilience. In addition to this, the research has found that slack resources are positively associated with organizational resilience. It has also shed light on the significant mediating impact of slack resources in this relationship. Recommendations: These findings indicate that slack resources can amplify the potential benefits of a diversification strategy, which, in turn, enhances an organization’s resilience. The study suggests companies should utilize their slack resources when diversifying into new markets or products. A diversification strategy can enable them to adeptly tackle any challenges that come their way and become more resilient in the long run.

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